Design meetings

An exploration of different aspects of design culture through the perspectives of the designers. Dialogue with designers allows for an exchange of experiences and view points that broaden ideas and knowledge.

Meet the Designers. Joe Gentile and Fabio Crippa

Formerin Italia and the designer of the home furniture collection Joe Gentile and Fabio Crippa

What makes you happy as designers?

A designer comes from a professional path that leads to developing, with passion and skills, a process of ideas that aims at seeing a design vision come to life in a product or collection. Happiness lies not only in turning an idea into reality, but in the journey that led us to it.

Evy contemporary design sideboard for the living room with marble top and glass shelves and drawers, Iris chair and Tablò dining table with round marble top by formerin italia

The objects designed for Former In Italia are characterised by great attention to detail; the semi-precious stone cabochons, the perfect mix of round shapes and sharp angles, …. How important are details to you?

Since we were children, the passion that accompanied us in the world of fashion guided us in our almost obsessive search for detail. Fashion is our source of research, both as modus operandi and in the attention to the trends we imitate. Our philosophy embraces the style of the 1900s in all its nuances, from Art Déco to Midcentury, encompassing fashion, art, architecture and design. All these are the driving characteristics that lead us to search and add to our creations details that can make the difference.

Baron Bar Cabinet with backlit Onix marble and doors covered with leather, glass shelves and drawers home furniture designed by formerin italia

Your Rebel Collection includes a complete line of home products. What is the one common thread that connects the products in this collection, what is it that inspired you?

When designing a collection, we think of it as much more than simple products or accessories; it is an expression of art, style research, craftsmanship and creative vision. A collection communicates ideas, values ​​and cultural identities, which become real narrative elements through storytelling. Owning a piece of high Italian craftsmanship offers an experience of prestige and exclusiveness.
For our Rebel collection, we drew inspiration from Coco Chanel’s iconic style which, for us, embodies timeless elegance and refined simplicity. A style characterised by clear contrasts and a harmonic union between sobriety and discreet luxury. A combination of classic and modern with particular attention to the quality of materials and comfort, without compromising on elegance.

Baron Bar Cabinet by formerin italia made in italy furniture for the living room and contemporary home

What design concepts did you focus on the most when designing your Rebel Collection?

When designing a whole collection, the creative design phase is totally different as opposed to the designing of a single product. By this we mean that for us it is like composing a symphony, where all the elements of an orchestra must create harmony and movement between lines, shapes and precious materials.
The sinuous lines with harmonious movements that shape our Rebel collection have decisive traits at times, to distinguish the design with unusual and unexpected shapes. Knowing how to coordinate contrasting finishes and materials without ever becoming ostentatious is fundamental.
Tailor-made manufacturing is an essential feature for us, since it refers to a style typical of the early 1900s where stitching, finishing and inserts helped to conceive the silhouette of a product.

Rebel contemporary design sofa with leather and high feet by formerin italia, made in italy furniture for home and living room

During the concept idea phase, when you create the design of a new product line, do you have a favourite place where you go to seek inspiration?

We are lucky to live near Lake Como, a timeless place that has been a great source of inspiration thanks to the historical legacy of the ancient Romans, as can be seen by the numerous villas built along the shores. And then, the influence of the Renaissance with its works of art and architecture have inspired artists and intellectuals; finally, it is impossible not to be amazed by the surrounding beauty that nature has bestowed to these places. We, lovers and enthusiasts of Italian culture and beauty, draw constant inspiration from it.

Silea chest of drawers with marble top made in italy furniture for the bedroom and home by formerin italia

How do you approach clients who are furnishing their home and what styles would you recommend?

When we start an interiors project with a new client, we usually carry out a first interview, to better understand their tastes and personal style. This is a very important phase, because it enables us to better understand what our clients desires and dreams in their home; furthermore, if they had more than one living arrangements, they would certainly have different characteristics from each other. The next phase is to create style, atmosphere, finish, colour and material moodboards, in order to choose the right path. The style of a collection is certainly characterised by well-defined lines, but we can sew on the product a different dress, which is the element that can personalise the final project and make it unique and exclusive for the client.
And we would like to conclude with the famous quote by Coco Chanel “Fashion passes, style remains”.

Color palette for the interior design formerin italia, made in italy furniture for home and living room

What are the essential qualities for a good project?

To carry out a good project, it is essential, first of all, to have a vision that will lead to the phases of finding new inspirations and ideas. A pivotal point for us is establishing the concept, because to us, it’s an essential phase. The next phase is enriching the concept idea, which will be defined by conceptual and emotional moodboards. Finally, it is of fundamental importance to have a clear idea of ​​the identity of the future collection, in order to help us define with the right character and style how to present the final project.

Baron Bar cabinet design furniture for home and living room by formerin italia with backlit Onix marble and glass shelves

Which piece of furniture from the Rebel Collection are you most fond of?

When designing a collection, we imagine and set apart our products with distinctive elements and details that connect them together, to reflect a refined taste throughout the environment, as in a musical harmony. However, if we must identify all the above in one object of our collection, it has to be the bar cabinet, a symbol of hospitality and style.
As well as being practical, a bar cabinet is often a distinctive design element with which one can express their taste. Its style may vary, from classic to modern design, from Art Déco to minimalism, thus becoming a piece of furniture that reflects the personality and style of the house. In contemporary design, a bar cabinet often recalls the golden age of cinema or the elegant evening parties of the 50s and 60s.

Is there a designer you admire?

For us, the 1950s are the cradle of Made in Italy: thanks to the high quality of Italian craftsmanship and to the masters of design of the time, they taught us and transmitted the values ​​and poetics of design. Therefore, we do not admire one designer only, but a movement of great masters such as Giò Ponti, Marco Zanuso, Achille Castiglioni, Carlo Mollino, Franco Albini and Paolo Buffa.

Evy sideboard with marble top and glass shelves and drawers made in italy furniture by formerin italia

What would you have done if you hadn’t become a designer?

Joe “Actually I would have had two possibilities. If I’d followed the first one, due to the passion and research that has connected me to fashion since I was a child, I’d have become a fashion designer. And if I’d followed the second one, it would have been only following a real professional experience in the field: being a teacher for Made in Italy and Corporate Culture in every design and artisanal excellence; this has actually become a reality in parallel since September of this year at Oliver Twist – Cometa Formazione in Como.”
Fabio “I’d have put my passion for freehand drawing to better use. Instead of attending the Polytechnic, I would have taken painting and sculpture classes at the Brera Academy of Fine Arts. Another passion I’ve had since I was young is comics. In other words, a life totally dedicated to art and the idea of ​​beauty expressed in its various forms.”

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